Daily Archives: December 8, 2007

The Role of Article PR

Article PR can play an important part in marketing your website and improving its search engine rankings. So what is Article PR?  Some people call it Article Marketing or even Article Submission.  Whatever you call it, Article PR starts with keyword-optimized articles – and that means you’ll need some sharp SEO copywriting.

Make sure your keywords are in the title of your article as well as in the first paragraph and what’s known as the ‘resource box’ at the end of your article which is basically a couple of lines about the author, the author’s business and the business’ URL.

All you do then is submit the article to the various online article directories in the format they require and in no time at all you’ll have generated some valuable inbound links to your website.  Google loves inbound links and they certainly help in the SEO stakes.  Write regular articles and submit them to the directories with Page Ranks of 5 or more and – hey presto! – success. 

 (More to follow on Article PR.)

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